El color importa incluso a 10 000 metros

Duración - 2:28

• Ver transcripción

  GFX: Sherwin-Williams Aerospace Coatings (photos of planes) GFX: Why is color so important to Sherwin-Williams Aerospace Coatings? GFX: Julie Voisin Global Marketing Manager, Sherwin-Williams Aerospace Coatings Color is an extremely important aspect to sharing-Williams Aerospace. It has many layers to it, whether it is matching it correctly the first time, producing that paint to the specification required by the customer, reproducing it if necessary, but then most importantly it is the color lasting to its full gloss on color as that plane is exposed to different environments, different fluids throughout the five six seven years that it may be on the plane. GFX: What trends are you seeing in the Aerospace industry and how is Sherwin-Williams meeting those needs? On the interior of the plane, a lot of customers are looking for something that represents a home life to them. So they may be looking for neutral colors. They may be looking for textures that feel soft, or they may be looking for something that is that has a shine or a glow to it. On the exterior of the plane, People are representing the paint through... they may Use a metallic or a mica effect on it to add styling to the overall aircraft. We've developed a variety of systems for a Micas and metallic flakes looking for different ways that we can stylize them in small spaces or large spaces, and but really focused on how we can offer it in a very productive way to the customer. Micas and Metallics can be complex but using our technical service team, they really work to kind of work out all the issues before it goes on a plane and then they try to make sure that even though it may apply properly, they want to make sure that it can be repaired properly as well. GFX: Why is Sherwin-Williams a leader in the aerospace industry? We've always been known for having a premium product line. We've always been known to have premium gloss and color that we can provide the customer over the long lasting durability of their plane. And also I think the service Sherwin-Williams, the company, has always known been known for outstanding service in the aerospace industry is a small industry. So it's more important than ever to make sure that your service and customers to the fullest. GFX: Sherwin Williams Aerospace Coatings

La directora de Marketing global de Sherwin-Williams Aerospace Coatings aborda la importancia del color y analiza los diferentes usos del color y las texturas en el interior y el exterior de la aeronave.