The Sherwin-Williams Color Lookbook_Residential_Commercial_Agriculture.mp4
GFX: The Valspar Color Lookbook Residential, Commercial & Agricultural Markets
[00:00:09] The ability to work with building materials in a way that leverages an environment's natural light surrounding landscape climate architectural styles and regional culture is part and parcel of good design artful use of color making the decision to blend in or stand out. Matters just as much as a blueprint. Building materials or color choices. But whereas in the past color choice was often a practical decision. The capabilities and effects of today's modern coatings mean nothing is off limits. Not only are today's coatings exceptionally durable and beautiful they have solar reflective technology and other functional properties built right in making even dark colors energy efficient. Now there's more freedom than ever to be responsive to changing trends in the residential commercial and agricultural markets.
GFX: The Residential Market No mixed feelings about mixed materials.
[00:01:07] Home has always been a fluid concept graciously accommodating everything from new technologies to changing social customs about marriage work and co living. But two things remain constant the need to create a safe haven and the desire to build a meaningful home life. Color allows us to create a home environment that both nurtures our spirit and captures who we are.
[00:01:30] Trending colors in the residential market. Our grounding shades derived from earth minerals. Colors such as muted Ebony balance out statement colors like mustard yellow. These palates go hand in hand with the growing popularity of using contrasting textures finishes and raw materials to create intrigue and interest.
[00:01:50] Val spar metal coatings complement the mixed materials aesthetic and are engineered to resist the elements. Protecting your investment.
GFX: The Commercial Market Work is play and play is work
[00:02:05] One of the main trends in the commercial sector is the blurring of lines between work and play. New technology has created a generation of digital nomads who can work when and where they want and who have come to expect the comforts of home in the office.
[00:02:20] As a result colors typically reserved for the home have found their way into the workplace as well as hotels restaurants and other retailers. Shades such as flute grey and wrought iron provide the canvas for bold expressive colors like fire orange and within reason. Whites and neutrals continue to be popular accented by strategic use of these more daring shades. Together these colors help us feel comfortable in the commercial world by making us feel at home even as they simultaneously reshape our understanding of space and function.
GFX: The Agricultural Market The colors of sustainability
[00:03:00] As new generations of technology savvy innovators take over the family farm the very notion of farm is changing. Today's farms are versatile and creative forming symbiotic relationships across industries for mutual benefit and reclaiming urban spaces left abandoned or vacant. Aerial imaging and smartphone applications are further evidence of how a generational shift is reinvigorating the agricultural sector. Traditionally choice of color in the agricultural sector has been guided by functionality and durability. Solar reflective metal coatings deliver an eco friendly way to resist heat absorption from the sun lowering energy costs and opening up new color palettes to the agricultural sector including yellow based Greens such as Italian olive as well as nail green. Spiced cider. And other harvest colors.
[00:03:52] At Valspar it matters to us as it does to you that every building you create exceeds expectations. Not just today but for generations to come. And when you choose Valspar. They will. Only Valspar colors and finishes match the creativity imagination passion and work ethic you put into your buildings. With Valspar architectural metal coatings your creations. Stay true to your original vision and are as influential as the people who inhabit them.
GFX: If it matters we're on it
GFX: Valspar
