GFX: colors with influence and the trends behind them
What's true for previous generations is true for this one. Color trends mirror the times. Economic and demographic shifts, changing social values, advancements in science, computers and technology, all have a tremendous impact on the way we work play and live which is why Valspar is defining color with today's lifestyle in mind.
As the dynamics of our lives change, the ways we interact with the buildings we inhabit and the colors we surround ourselves with, do too. In this video, we've taken today's lifestyle trends and translated them into four color palettes that set the tone for tomorrow.
May all the monumental buildings yet to be built be bright, bold, and full of color.
GFX: Future Lux Luxury for one and all
What does luxury look like going forward? It's not about status. Nor is it exclusive. Tomorrow's luxury is accessible and defined by utility. Everyday materials are processed in new ways and given luxurious finishes. Precious materials are reinvented for performance and strength, and juxtaposed with contrasting textures to create intrigue and contrast. The color implications of the future luxe trend are honest, grounding shades derived from earth minerals. Colors like Satin and Rustic Orange lend a feeling of permanence and trust, and when combined with the shimmer and shine of metal, create the unmistakable look of luxury.
GFX: Always on digital is the new frontier
If you haven't yet heard of the Internet of Things, you will. From smart phones to smart homes, 3D printing to augmented reality, at no time in history has technology moved so fast. Some may struggle to keep up. But those who are born into the tech life, the digital natives, can't imagine living any other way. The color implications of always on our shifting multi-dimensional colors that take their cues from the devices we've grown to depend on colors like gentle Violet and tart Orange, are daring, experimental colors that mimic the transitional nature of the digital world.
GFX: Life in flex Blurring the lines Between work and play
If the old mantra was work hard, play hard, the new one is play is work, work is play. Thanks to technology, work is no longer 9 to 5 and can be accomplished at a desk, a beach or anywhere in between. As part of this new, more flexible lifestyle we are seeing the comforts and colors of home migrating into the workplace and vice versa. The color implications of life in flex are bold, expressive colors that make a statement individually, but still stand together. Spiced Pumpkin and Careen are colors that help us feel comfortable at work by making us feel at home, while reshaping our traditional understanding of space and function.
GFX: Hit pause Actively slowing down
Technology is the great equalizer. Never before has opportunity been so accessible or the comforts, conveniences and distractions of a modern lifestyle more affordable. Our every whim is on demand, but so are we. Doing too much, going too fast, outpaces our natural rhythm. Increasingly people are recognizing the need to put away their devices, slow down and reset. The color implications of hit pause are rich tones and healing colors that help us stay centered and resist the urge to do it all. Colors like Rocco Beige and Aqua Mint remind us to turn off and turn within. These shades help us recharge by ushering in new positive energy. At Valspar, it matters to us as it does to you that every building you create exceeds expectations. Not just today, but for generations to come. And when you choose Valspar, they will. Only Valspar colors and finishes match the creativity, imagination, passion and work ethic you put into your buildings. With Valspar architectural metal coatings, your creations stay true to your original vision and are as influential as the people who inhabit them.
GFX: If it matters we're on it Learn more at www.valsparcoilextrusion.com/colortrends
